SnapchatIPO-300x200-300x200“81, they’ll bring the crashers to the party / And you know me / Turn the O2 into the O3, dog.” — Drake

Yesterday, Kylie Jenner tweeted that she doesn’t open the Snapchat app anymore. And in one fell swoop, its stock price ended the day down 6%, erasing over $1 billion in market value — giving Evan Spiegel and his company plenty of reasons to drink on National Margarita Day.

As an aging Millennial, I haven’t really used Snapchat [N/K/A Snap Inc.] much. But many of my friends use the app and they insist that “you would love it!” Although I haven’t “Snapped” much, I’ve been quite intrigued by its business model and extraordinary run to an IPO, as well as its ability to maintain a SEAL Team-esque level of operations.

This week, I had the opportunity to review the newly published book titled, How to Turn Down a Billion Dollars: The Snapchat Story, by Billy Gallagher (affiliate link), a former fraternity brother of Spiegel.

Continue Reading…

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

w

Connecting to %s